In the past few days, social media was buzzing with claims that the Modi government had sent notices to top Hindi news channels — TV9, Aaj Tak, ABP, Zee News, and TV18 — accusing them of flooding their “Hindi” content with too much Urdu. Some reports even claimed that channels were asked to appoint “language experts” to ensure Hindi news actually remained Hindi.
But did this really happen?
The answer is No. Government officials have now confirmed that no such notices were issued. The story, as it spread online, turned out to be fake.
So the next question is — who spread this and why?
Fake News as a Tool Against Modi Govt
The way this rumor spread is revealing. It wasn’t random. It was amplified by the usual suspects — the so-called “liberals” and the wider left lobby who wasted no time retweeting and celebrating it. For them, it was a perfect weapon: a chance to brand the Modi government as authoritarian, intolerant, and obsessed with policing culture.
This is how the game works:
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Manufacture or exaggerate a claim.
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Push it into the echo chambers of leftist journalists and influencers.
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Let them retweet it until it looks “credible.”
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Force the government to issue denials, which then get mocked as “damage control.”
The fake fades, but the anti-government narrative lingers.
The Real Issue Remains
Even though this particular notice story is false, the larger cultural question remains valid. Why does so-called Hindi journalism often sound like Urdu mushairas?
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Why are simple, rooted Hindi words mocked as “too tough,” while Persianized Urdu vocabulary is glorified as “refined”?
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Why should an average villager or shopkeeper be forced to hear takreer, inteqaam, shiddat, and fitrat instead of straightforward Hindi?
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If Urdu is not an indigenous Indian language, why is it dominating prime-time newsrooms under the garb of “inclusive Hindi”?
This is not just language preference. It is cultural subversion. A deliberate attempt to redefine “Hindi” away from its Sanskritic roots.
Why These Rumors Gain Traction
The reason fake reports like this gain traction is simple: people already sense the problem. Viewers instinctively feel that Hindi media is overloaded with Urdu. They don’t need a government notice to tell them, they hear it every night in their living rooms.
That’s why, when such a story appears, it sounds believable. Not because the government acted, but because the problem itself is very real.
